How to change the Windows service startup type in a WiX installer
Place a ServiceConfig element within the ServiceInstall element.
<ServiceConfig DelayedAutoStart="yes" OnInstall="yes" OnReinstall ="yes" />
If you need to support really old versions of Windows, then you will need to set it with a reg-value, because MSI < 5.0 doesn't recognize this option with ServiceConfig. Otherwise, you should use the ServiceConfig method.
<RegistryValue Root="HKLM" Key="SYSTEM\CurrentControlSet\Services\[ServiceName]" Type="integer" Name="DelayedAutostart" Value="1"/>I put this in the same component as the ServiceInstall, and everything seems to work fine. I imagine you could do the same thing for the service restart time.